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#1 | H-D in UK - 7 dealers closed since start of year datum

Fri Feb 02, 2024 7:32 pm

Seems UK Harley dealerships are finding it difficult to remain profitable. According to https://www.hdrcgb.org/threads/mancheste...closed.1193274/ seven UK dealers have closed the doors in the last month.

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#2 | RE: H-D in UK - 7 dealers closed since start of year datum

Fri Feb 02, 2024 9:27 pm (Last edited: Fri Feb 02, 2024 9:28 pm)

I�m not a fan of HD but it�s sad for motorcycling to see dealers disappear, a sign we�re not buying�.

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#3 | RE: H-D in UK - 7 dealers closed since start of year datum

Fri Feb 02, 2024 9:46 pm

It's not just Harley dealers. Yamaha dealer here called it quits, sold out to a conglomerate. Expect more to disappear.

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#4 | RE: H-D in UK - 7 dealers closed since start of year datum

Sat Feb 03, 2024 11:20 pm

Harley will report their 2023 full-year results on 8 Feb 2024. Should be an interesting read. Based on the prior 3 quarters, the high-margin "prestige" branding isn't too successful.

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#5 | RE: H-D in UK - 7 dealers closed since start of year datum

Sun Feb 04, 2024 1:01 am

Zitat von Mr. 36654 im Beitrag #4
Harley will report their 2023 full-year results on 8 Feb 2024. Should be an interesting read. Based on the prior 3 quarters, the high-margin "prestige" branding isn't too successful.

will they sell out to Shanghai like Benelli?

preferably not until just after your next presidential inauguration

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#6 | RE: H-D in UK - 7 dealers closed since start of year datum

Sun Feb 04, 2024 3:52 am

Zitat von wessie im Beitrag #5
Zitat von Mr. 36654 im Beitrag #4
Harley will report their 2023 full-year results on 8 Feb 2024. Should be an interesting read. Based on the prior 3 quarters, the high-margin "prestige" branding isn't too successful.

will they sell out to Shanghai like Benelli?

preferably not until just after your next presidential inauguration

I doubt they're in that much trouble. Besides, HD uses QJ to build products for the non-indian market. Hero builds the products for the Indian market

However, the whole high-profit margin scenario of the last few years has altered the perspective of the dealers and HD. We had a very successful local HD dealer that lost their dealership because HD said two dealerships within 50 miles was too close. The other dealership had corporate backing, so they could afford to absorb more HD demands.

But, as you point out, any closing will be something we can only cure with some variation of Brexit.

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